Imagine an event where everyone leaves knowing your name, your mission and impact. Imagine you raised 600% more than the year before and your donors called YOU on Monday to say thanks. The strategy had a plan to Monetize the Minutes and invite all guests to stay connected and enroll as lifetime donors.
You invest for a planned return, the business world calls this forecasting. You execute a careful plan from pre-event to post event that serves donors in their shoes. The business world calls this marketing. You raised record amounts of money, a business would call this profit.
Rinse and repeat for double results the next year. ROI+ROE=Scalable Repeatable process for donor enrollment.
Below: I sold a $100 bill for $600 to kick off generosity and excitement.
Leave you comments below and reach out to see if you are ready for this kind of success.
